Seller Priyanshu J has filed a serious complaint against Flipkart, alleging forced participation in unauthorized promotions like Listing Pricing Offer and Generic Offer without consent. Read full details, evidence, and impact of this unresolved Flipkart scam on Choice4Voice.com
Complaint Summary : Flipkart Scam: Seller Priyanshu J. Alleges Forced Promotions
| Details | Information |
|---|---|
| Complainant Name | Priyanshu J. |
| Not disclosed | |
| Company/Brand | Flipkart |
| Complaint Type | Unauthorized Seller-Funded Promotions |
| Product/Service | Seller Account |
| Issue Description | Flipkart allegedly forced seller account into Listing Pricing Offer and Generic Offer promotions without consent, leading to potential losses. |
| Date of Incident | September 2025 |
| Evidence Provided | Screenshot of promotions page |
| Status | Unresolved |
Full Complaint Write-up
Seller Priyanshu J., owner of Jhalani Sales (Maalik Stores, Mansudh Enterprise), has raised a serious grievance against Flipkart, alleging that his seller account was forcefully opted into seller-funded promotions without his permission.
According to the complainant, Flipkart automatically enabled:
- Listing Pricing Offer
- Generic Offer
Both of these are seller-funded promotions, which directly affect the seller’s profit margins. Priyanshu claims that these promotions were added without his knowledge or consent, calling it a “daylight robbery” and a “clear scam.”
The complainant emphasizes that Flipkart is exploiting the very sellers who contribute to its marketplace and is pushing them into losses and even negative settlements. He has also provided a screenshot of his promotions page as proof of the unauthorized changes.
Choice4Voice.com has taken this case to highlight the growing concerns of Indian sellers against e-commerce giants misusing their power.
Choice4Voice.com’s First Stage Action
As a first step, Choice4Voice.com has featured this complaint on our website and social media platforms like LinkedIn to ensure public visibility and accountability.
This exposure serves two purposes:
- To alert other sellers about potential risks with Flipkart’s seller policies.
- To pressure the company into addressing and resolving this complaint.
If Flipkart fails to respond or resolve this matter, Choice4Voice.com will support the complainant in taking legal action against Flipkart under applicable laws.
Possible Legal Actions Against Flipkart
In case Flipkart continues to ignore the complaint, the following legal avenues are available:
- Consumer Protection Act, 2019: Filing a case for unfair trade practices and misrepresentation.
- Contract Law Violation: Since seller agreements require mutual consent, unilateral imposition of promotions may amount to breach of contract.
- Competition Commission of India (CCI) Complaint: Flipkart’s alleged practice may qualify as abuse of dominant market position.
- Civil Lawsuit for Damages: Claiming compensation for financial losses suffered due to forced promotions.
- Criminal Complaint: If malafide intent is proven, sections of the Indian Penal Code (IPC) relating to cheating and fraud may apply.
- E-commerce Rules (Consumer Protection Act): Violation of mandatory e-commerce guidelines on fair trade and transparency.
Choice4Voice.com can assist Priyanshu J. in filing these complaints on his behalf if Flipkart does not resolve the matter amicably.
Recommended Steps for Flipkart to Resolve the Issue
- Immediate Rollback: Remove the seller from unauthorized promotions.
- Written Confirmation: Provide written assurance that promotions will only be applied with explicit seller consent.
- Compensation: Refund or compensate the seller for any financial losses incurred.
- Policy Review: Implement transparent systems where sellers can opt in/out without hidden defaults.
- Seller Helpline Escalation: Establish a direct escalation mechanism for seller grievances.
Guidance for Complainant
Choice4Voice.com advises the complainant to:
- Preserve all evidence including screenshots, emails, and portal logs.
- Submit a written complaint to Flipkart Seller Support referencing the evidence.
- Escalate the issue to Flipkart Grievance Officer (mandated under IT Rules, 2021).
- If unresolved, file complaints with:
- National Consumer Helpline (NCH)
- Consumer Forum (District Commission)
- CCI (Competition Commission of India)
Q&A Section
Q1: Can Flipkart force sellers into promotions?
No. Any seller-funded promotion requires the seller’s consent. Forcing promotions may amount to unfair trade practice.
Q2: What are Flipkart seller-funded promotions?
These are discounts or offers where sellers bear the cost, not Flipkart, reducing their margins.
Q3: How do sellers check if they are enrolled in Flipkart promotions?
Log in to the Flipkart Seller Hub → Promotions Tab → Active Campaigns.
Q4: What should sellers do if unauthorized promotions are applied?
Document evidence, raise a ticket with Seller Support, and escalate to the Grievance Officer.
Q5: Can sellers file a consumer case against Flipkart?
Yes, under the Consumer Protection Act, sellers can file for unfair trade practices if affected.
Q6: Which authority regulates e-commerce practices in India?
The Consumer Protection Authority and CCI regulate unfair e-commerce practices.
Q7: Can Flipkart be sued for financial losses of sellers?
Yes, sellers can claim damages through civil courts.
Q8: Does Flipkart need seller approval for promotions?
Yes, explicit seller consent is mandatory under fair trade norms.
Q9: How can Choice4Voice.com help sellers?
We provide a platform to highlight cases and, if unresolved, initiate legal action.
Q10: How to escalate issues beyond Flipkart support?
Approach the Grievance Officer, Consumer Court, or CCI.
Q11: Can this issue affect other Flipkart sellers?
Yes, many sellers may unknowingly be opted into such schemes.
Q12: What evidence is required to file a case?
Screenshots, invoices, emails, and portal activity logs are sufficient.
Q13: What penalties can Flipkart face for unfair practices?
Penalties include fines, compensation orders, and directives from consumer forums or CCI.
Q14: How to avoid forced promotions as a seller?
Regularly check Seller Hub settings and keep written communications.
Q15: What role does the Competition Commission play here?
CCI can investigate abuse of market dominance if Flipkart enforces policies unfairly.
Q16: Can sellers get refunds for forced discounts?
Yes, if proven, compensation or refunds can be demanded legally.
Q17: Has Flipkart faced such allegations before?
Yes, multiple sellers have previously raised concerns about platform practices.
Q18: What legal sections apply in this case?
Consumer Protection Act, Contract Act, and IT Rules may apply.
Q19: Can sellers unite against Flipkart practices?
Yes, collective representation can be made to regulatory bodies.
Q20: Why is this case important?
It sets a precedent for protecting seller rights in India’s growing e-commerce ecosystem.
👉 This complaint will remain highlighted on Choice4Voice.com and LinkedIn until Flipkart provides a satisfactory resolution.
