Embedded Software Engineer Satish Gumma has accused Crossbeats of delivering a defective smartwatch, sending a fake Bluedart tracking ID for replacement, and blocking customer communication. Read the full verified complaint published on Choice4Voice.com and learn how consumers can protect themselves against such unfair practices.
Complaint Summary : Satish Gumma vs Crossbeats – Defective Product & Fake Replacement Shipment Complaint
| Complainant Name | Satish Gumma |
|---|---|
| Company Name | Crossbeats |
| Order ID | #157052 |
| Order Date | 3rd July 2025 |
| Replacement Tracking ID | Bluedart Waybill No. 90187002651 |
| Key Issues Raised | Defective product delivered, missing parts, scratched device, fake shipment booking, poor customer support, blocking of customer |
| Amount Involved | Not disclosed |
| Current Status | No resolution, replacement shipment not handed over to courier |
| Original Complaint Source | LinkedIn Post by Satish Gumma |
Full Complaint Write-up
Satish Gumma, an Embedded Software Engineer, shared a detailed complaint on LinkedIn against Crossbeats and its founders Abhinav Agarwal and Archit Agarwal.
Satish placed an order on 3rd July 2025 (Order ID #157052) but received a product that was in unacceptable condition:
- Delivered in an unsealed box
- Missing Type-C receiver
- Scratched display and case
- Buzzing microphone even with noise cancellation enabled
Following his complaint, Crossbeats booked a replacement shipment via Bluedart (Waybill No. 90187002651). However, after several days, Bluedart confirmed that the product was never handed over to them. This raised serious doubts about Crossbeats issuing fake tracking IDs to mislead customers.
When Satish contacted Bluedart directly, they reportedly said:
“We can pick it up immediately – if Crossbeats actually gives us the product.”
The matter worsened when, instead of helping:
- Customer Support executive Sneha Basu allegedly blocked Satish after acknowledging the issue.
- Co-founder Archit Agarwal allegedly blocked him on LinkedIn when he sought resolution.
- E-commerce Manager Adityanarayanan S allegedly threatened legal action against him.
Satish has declared that he holds proof in the form of recordings and documents and has also connected with other victims of Crossbeats’ practices. He strongly warned the company that such actions could have legal and social consequences.
This case is not an isolated one multiple consumers online have raised similar concerns against Crossbeats regarding defective products, delays, and false shipment updates.
Q&A Section – Consumer Awareness & Guidance
1. What makes this Crossbeats complaint serious?
The complaint involves two major issues:
- Delivery of a defective, possibly used product.
- Issuing a fake shipment tracking number for the replacement.
Such actions, if proven, could fall under unfair trade practices and fraudulent misrepresentation.
2. What were the defects in the product delivered?
The product had scratches, a missing Type-C receiver, and a faulty microphone, and was delivered in an unsealed box, indicating it might have been resold or refurbished rather than new.
3. How do fake shipment IDs affect consumers?
Fake tracking IDs give customers a false sense of resolution. While they wait believing the product is in transit, the company avoids accountability. This practice is considered serious consumer deception.
4. How did Crossbeats allegedly mishandle customer service?
Instead of resolving the complaint, Crossbeats’ representatives allegedly:
- Blocked Satish on communication channels,
- Avoided accountability,
- Issued legal threats.
This behavior worsens consumer distrust.
5. What consumer rights apply in such cases?
Under the Consumer Protection Act, 2019, customers have the right to:
- Refund or replacement for defective products,
- Transparency in transactions,
- File a complaint with the District Consumer Disputes Redressal Forum if companies fail to act.
6. Can consumers take legal action against fake tracking IDs?
Yes. Providing false shipment updates can amount to cheating under IPC Sections 415/420 in addition to being an unfair trade practice under consumer law.
7. What proof should consumers maintain?
Consumers should keep:
- Screenshots of chats and emails,
- Photos/videos of the defective product,
- Courier details,
- Payment receipts.
Satish has reportedly secured strong evidence including call recordings.
8. How should customers escalate when ignored?
- File a complaint on the National Consumer Helpline (NCH).
- Publish the issue on Choice4Voice.com to gain public attention.
- Approach consumer forums for legal action.
9. Why are complaints against Crossbeats common online?
Numerous users report defective devices, long delays, and poor support. Many accuse the company of blocking complaints instead of addressing them.
10. How can consumers protect themselves from such experiences?
- Buy from trusted platforms with return policies.
- Always record unboxing videos.
- Check real reviews from verified users before purchase.
11. Can blocking customers be considered unethical?
Yes. Blocking genuine customers without resolution shows lack of accountability and may further strengthen a case in consumer court.
12. How important is after-sales service for D2C brands?
D2C brands like Crossbeats survive on customer trust. Failing to deliver proper after-sales service damages long-term credibility and can severely harm brand reputation.
13. Is threatening customers with legal action acceptable?
No. Ethical companies focus on resolving issues, not intimidating customers. Threats discourage complaints but also expose the company to further backlash.
14. What legal compensation can customers demand?
Consumers can demand:
- A full refund,
- Compensation for harassment and mental stress,
- Penalties under consumer law.
15. What role can media and consumer advocacy play?
Platforms like Choice4Voice.com bring attention to unresolved cases. Public exposure often forces companies to act faster than internal complaint channels.
16. Can companies be penalized for repeated offenses?
Yes. If multiple verified complaints prove a pattern of misconduct, regulators can impose stricter penalties and even recommend blacklisting.
17. How can customers unite against unfair practices?
By sharing experiences on consumer forums, LinkedIn, and Choice4Voice.com, customers can collectively pressure companies to adopt ethical practices.
18. What should buyers learn from this case?
- Always demand sealed, defect-free products.
- Do not tolerate fake shipping updates.
- Use legal and public channels if ignored.
19. How widespread are such cases in India?
With the rise of D2C e-commerce brands, complaints are increasing. Many lack proper customer grievance systems, leading to rising disputes.
20. Why should consumers use Choice4Voice.com?
Because Choice4Voice.com ensures your complaint isn’t buried. By publishing cases publicly and amplifying them on LinkedIn and other platforms, we make sure companies are held accountable.
Final Note – Why Choice4Voice.com Exists
At Choice4Voice.com, we believe every consumer’s voice matters. Too often, companies ignore genuine complaints, hoping customers will give up. We are here to ensure that doesn’t happen.
When you submit your complaint to Choice4Voice.com:
- We verify your case for authenticity.
- We publish it on our website for wider visibility.
- We share it with a larger audience through LinkedIn and other channels.
- We create public pressure that companies cannot ignore.
Our mission is simple: to empower consumers, expose unfair practices, and push companies toward accountability.
If you are facing a similar issue with any company, don’t stay silent. Submit your complaint at Choice4Voice.com and let us help you make your voice heard.
